Blum Kitchen Time Challenge

Blum are a UK based manufacturer of kitchen fitting solutions. They were exhibiting at the NEC and wanted to stand out from the crowd.

So, working alongside the exhibit stand designers, we built an interactive networked game that saw players scrambling to find the right kitchen items through cupboards fitted with Blum fittings.
Players were competing for the fastest time throughout the period of the show and the large central screen was hooked up to cycle between announcing the current sessions’ winner, to showing leaderboards for each day and overall.

The stand was extremely popular with many people coming back for multiple playthroughs which meant a massive increase in traffic and brand awareness for Blum.